Unlock Data Visualization Excellence with ENCODE-IT’s Tableau Analytics Training

Course Introduction: In today’s data-driven world, being able to analyze and present data effectively
is essential for making informed business decisions. Tableau, a leading data visualization tool, helps
transform complex data into interactive, easy-to-understand visual insights. Whether you're working
in marketing, sales, finance, or any other industry, Tableau empowers you to communicate your
data story and drive strategic decisions with visually engaging dashboards and reports.

ENCODE-IT’s Tableau Analytics Training is designed for individuals who want to become proficient
in using Tableau to perform data visualization, dashboard design, and advanced analytics. This
course will teach you how to connect Tableau with various data sources, clean and transform data,
create insightful visualizations, and share your findings with your team or stakeholders.

Whether you're a beginner or looking to enhance your Tableau skills, this course provides a hands-
on approach to mastering Tableau for real-world analytics applications. By the end of the course,
you will be equipped with the tools and techniques needed to analyze and visualize data to tell
compelling stories.

Salary Scale in India: Professionals skilled in Tableau analytics are in high demand as organizations
rely on data visualization to make informed decisions. Here’s an overview of the salary scale for
Tableau professionals in India:
 Entry-Level Tableau Analyst: ₹5 Lakhs to ₹8 Lakhs per annum
 Mid-Level Tableau Developer/Analyst: ₹8 Lakhs to ₹14 Lakhs per annum
 Senior Tableau Consultant/Developer: ₹15 Lakhs to ₹25 Lakhs+ per annum

As businesses continue to embrace data-driven decision-making, Tableau expertise opens doors to
lucrative career opportunities and competitive salary packages.

Placement Assistance & Certification: Upon successful completion of the Tableau Analytics Training                                                course, you will receive an ENCODE-IT Certification, validating your expertise in data visualization
and Tableau. Our Placement Assistance team will support you through resume building, interview
preparation, and connecting you with top recruiters in the industry to help you land your desired
Tableau role.

Course Curriculum:

1. Introduction to Tableau
o What is Tableau? Overview and Benefits
o Tableau Interface and Workspace Overview
o Connecting Tableau to Different Data Sources (Excel, SQL, Web Data Connectors)
o Introduction to Data Types and Data Connections in Tableau
o Navigating Tableau Desktop for Data Analytics

2. Data Preparation and Transformation in Tableau
o Importing and Cleaning Data in Tableau
o Understanding Data Joins, Blending, and Relationships

o Data Transformation Techniques: Pivoting, Splitting, Aggregating
o Creating Calculated Fields and Parameters
o Working with Data Types and Date Calculations

3. Creating Basic Visualizations
o Introduction to Types of Visualizations: Bar, Line, Scatter Plots, etc.
o Building Simple Visualizations with Tableau
o Customizing Visualizations: Titles, Labels, Colors, and Formatting
o Building Interactive Dashboards with Filters and Actions
o Working with Dual-Axis and Combined-Axis Charts

4. Advanced Visualizations and Analytics
o Heat Maps, Bullet Charts, and Tree Maps
o Creating Geospatial Visualizations with Maps
o Working with Trend Lines, Forecasting, and Reference Lines
o Advanced Calculations: LOD (Level of Detail) Expressions
o Tableau Analytics Functions: Moving Averages, Percent of Total

5. Data Blending and Joining Data Sources
o Understanding Data Blending and How to Use It
o Data Joins: Inner, Left, Right, Outer Joins
o Combining Data from Multiple Sources in Tableau
o Working with Cross-Database Joins
o Managing Relationships Between Data Tables

6. Tableau Dashboards and Interactivity
o Creating and Designing Interactive Dashboards
o Using Filters, Parameters, and Actions in Dashboards
o Building Dashboard Layouts: Tiles, Containers, and Grids
o Dashboard Design Best Practices
o Optimizing Dashboards for Performance

7. Data Storytelling with Tableau
o Introduction to Data Storytelling: Communicating Insights Effectively
o Creating Visual Stories Using Tableau Story Feature
o Combining Multiple Dashboards into a Cohesive Story

o Best Practices for Designing Effective Data Stories
o Making Data Visually Compelling: Choosing the Right Chart Type

8. Advanced Tableau Calculations and Functions
o Deep Dive into Calculated Fields and Table Calculations
o Using Window Functions in Tableau: Running Total, Moving Average
o Advanced Level of Detail (LOD) Expressions: FIXED, INCLUDE, EXCLUDE
o Data Aggregation and Summarization Techniques
o Conditional Formatting and Custom Calculations in Tableau

9. Tableau Prep for Data Preparation
o Introduction to Tableau Prep: Data Cleaning and Transformation
o Working with Tableau Prep Builder: Creating Flow for Data Preparation
o Combining Data, Filtering, and Aggregating in Tableau Prep
o Automating Data Preparation Workflows with Tableau Prep Conductor
o Integrating Tableau Prep with Tableau Desktop

10. Publishing and Sharing Tableau Dashboards
o Publishing Dashboards to Tableau Server and Tableau Online
o Sharing Visualizations with Teams and Stakeholders
o Embedding Tableau Dashboards into Websites and Applications
o Managing Permissions and Security in Tableau Server
o Tableau Mobile: Viewing Dashboards on Mobile Devices

11. Tableau for Advanced Analytics
o Introduction to Predictive Analytics with Tableau
o Using Tableau’s Integration with R and Python for Advanced Analytics
o Running Statistical Models and Predictive Analysis in Tableau
o Visualizing and Interpreting Predictive Analytics Results
o Using Tableau for Financial, Marketing, and Customer Analytics

12. Real-World Tableau Projects
o Building a Sales Dashboard for Business Intelligence
o Analyzing Customer Behavior with Interactive Dashboards
o Visualizing Financial Performance: Profit and Loss Analysis
o Marketing Campaign Analysis and ROI Visualization

o Advanced Reporting and Data Exploration for Executive Dashboards

13. Final Project and Certification Exam
o Final Project: End-to-End Data Visualization Project Using Tableau
o Project Evaluation: Showcase Your Tableau Skills in a Real-World Scenario
o Final Exam: Comprehensive Assessment on Tableau Visualizations and Analytics
o Certification of Completion from ENCODE-IT and Job Placement Assistance

Key Features of the Course:
 Tools & Platforms: Tableau Desktop, Tableau Prep, Tableau Server, R and Python (for
advanced analytics)
 Real-World Projects: Work on practical projects involving sales, marketing, and customer
analytics
 Certification & Placement Support: ENCODE-IT certification and job placement assistance to
help you land your ideal Tableau role
 Expert Instructors: Learn from professionals with extensive experience in Tableau and data
visualization
 Career Advancement: Enhance your skills to become a proficient Tableau analyst or
consultant, opening up career opportunities in various industries

By completing ENCODE-IT’s Tableau Analytics Training, you will become an expert in transforming
raw data into actionable insights and creating visually compelling dashboards. Whether you're
looking to pursue a career as a Tableau developer, data analyst, or business intelligence consultant,
this course will help you take your data visualization skills to the next level and drive impactful
decisions in your organization.